The world-wide-web, technology, loose international trade policies & growing global competition are the driving factors for companies to explore international markets & …
Read MoreInternational Marketing Adaptation vs. Standardization
Taking your business global is the beginning of doing many things differently, including using your business card in a different market. Contrary …
The Hispanic/Latino market is growing in size AND buying power. Spanish is the official language in 22 countries and is the third …
Language translation can be complicated and mistakes are common. A direct translation can turn a strong advertising message into something funny, offensive or …
Why language matters to global marketing. If you landed on our site, BrandedTranslations.com, you may already be considering professional language services for …
How to optimize international SEO results. When it comes to Global Search Engine Optimization, looking for shortcuts is a bad idea. A …
How to position your brand internationally. Ever noticed how some brands are advertised and perceived slightly different from one country to another? …
